Last updated: 4 November 2026
Who is responsible
Seventy-Two (emergency72.eu) is run by two private individuals, Roger Cooper and Guillaume Voisin (see Who we are). We are the data controllers for the information described here. For any privacy question or request, write to hello@emergency72.eu.
What we collect and why
| What | Why | Legal basis | How long |
|---|---|---|---|
| Usage analytics (Umami, self-hosted): pages viewed, how far you scroll, which links and buttons you click, the referring site, country, device and browser type. No cookies are set. Your IP address is used only to work out the country and an anonymous visit ID that changes every month, and is not stored. | To understand which parts of the site are useful and improve them. | Legitimate interest (art. 6(1)(f)): the data cannot identify you and never leaves our server. | Until we delete it. It is only ever shown as totals. |
| Your email address, the date, your country setting and which page you used, when you ask us to email you your list. | To send you the list you asked for and to stop the form being abused (rate limits). | Your request (art. 6(1)(b)) and our legitimate interest in preventing abuse (art. 6(1)(f)). | Until you ask us to delete it. |
| Kit reminders, only if you tick the box: your email address, language and the link to your list. | To email you every 6 months to check the use-by dates in your kit. | Your consent (art. 6(1)(a)), which you withdraw with the stop link in every reminder. | Until you stop the reminders or ask us to delete it. |
| IP address linked to each list we email. | Rate limiting against spam and abuse. | Legitimate interest (art. 6(1)(f)). | Until you ask us to delete it. |
| Server and security logs kept by our host, Cloudflare (IP address, request, time). | Delivering the site and protecting it from attacks. | Legitimate interest (art. 6(1)(f)). | Per Cloudflare's own retention. |
We do not use advertising cookies, we do not build advertising profiles, and we do not sell or rent your data to anyone. Our analytics runs on our own server and is not shared with anyone.
Cookies and local storage
| Name | Type | Purpose | Needs consent? |
|---|---|---|---|
s72lang | Cookie | Remembers the language you picked. Kept 1 year. | No, a preference you set. |
s72.* | Local storage | Remembers your country, household and checklist ticks, your readiness test answers and the email you typed. It stays on your device and is never sent to us. | No, a function you use. |
We use no analytics or advertising cookies, so there is no cookie banner.
Who else processes your data
- Hetzner Online GmbH (Germany) hosts the server our analytics runs on. Hetzner's privacy policy.
- Cloudflare hosts the site, stores the email addresses (Cloudflare D1 database) and sends the list emails. Cloudflare's privacy policy.
- Google Fonts serves the headline font, so your browser contacts Google's servers when a page loads.
Amazon and other links
Product links marked Sponsored go to Amazon. Clicking one takes you to Amazon's site, which sets its own cookies under Amazon's privacy notice, including to credit us with a commission. We do not receive your name, address or what you buy, only aggregated sales reports. The same applies to the official government guides and other sites we link to.
Your rights
Under the GDPR you can ask us to access, correct, delete or export your data, to restrict or object to how we use it, and you can withdraw consent at any time without affecting what was done before. Email hello@emergency72.eu and we will reply within one month.
You can also complain to a data-protection authority, for example the French CNIL (cnil.fr) or the authority in your own country.
Children
The site is meant for adults preparing their household. We do not knowingly collect data from children under 16.
Changes
If we change what we collect, we will update this page and the date at the top.